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Customer Review | Chrono Group London

Audemars Piguet Watches In London

Chrono Group sells authenticated Audemars Piguet watches in London from its showroom at Birchin Court, 20 Birchin Lane, City of London, EC3V 9DU, with a collection built entirely around the Royal Oak. The range covers the Royal Oak Selfwinding, the Royal Oak Selfwinding Chronograph, the Royal Oak Double Balance Wheel Openworked and Royal Oak 50th Anniversary references, in stainless steel and rose gold, at 41mm and 39mm, with production years from 2015 to 2025. Every piece is inspected in-house and verified against The Watch Register before sale, then presented as a full set with its original box, warranty card and papers under a 12-month warranty. Several references are listed as price on application, so contact the team for current pricing, or book an appointment to see the Royal Oak in person.

  • Dealer: Chrono Group, Birchin Court, 20 Birchin Lane, City of London, EC3V 9DU
  • Model family in stock: Royal Oak only
  • Royal Oak Selfwinding:OO.1320ST series in steel and 15510OR references in rose gold
  • Royal Oak Selfwinding Chronograph: 26240ST and 26240OR references, plus the 26331ST and the 26320OR
  • Royal Oak Double Balance Wheel Openworked: 15407ST and 15407OR
  • Royal Oak 50th Anniversary: including the 16202ST Ultra Thin at 39mm
  • Case sizes: 41mm across most of the range, with the 16202ST at 39mm
  • Materials: Stainless steel and rose gold, with skeleton and openworked dials in the range
  • Set contents: Full set with original box, warranty card and papers
  • Warranty: 12 months on every watch
  • Pricing: Several references listed as price on application
  • Delivery: UK-wide, fully insured and tracked
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Why Buy an Audemars Piguet from Chrono Group?

An Audemars Piguet purchase deserves complete certainty, so each piece in the Chrono Group collection is authenticated by in-house specialists, verified against The Watch Register and offered with an authenticity guarantee. Buyers also benefit from Chrono Group's standing as a trusted Chrono24 seller, a rating built on more than 100 Trustpilot and Google reviews, a best price guarantee and a 12-month warranty on every watch.

Which Royal Oak References Are in the London Collection?

The collection covers four sides of the Audemars Piguet Royal Oak. The Royal Oak Selfwinding 15510 is the time-and-date form of the watch in stainless steel and rose gold, through the 15510ST.OO.1320ST series and the 15510OR variants. The Royal Oak Selfwinding Chronograph is the most widely represented model, led by the 26240 in steel and rose gold and joined by the 26331ST and the 26320OR. The Royal Oak Double Balance Wheel Openworked 15407 brings the openworked expression of the line in both steel and rose gold. The Royal Oak 50th Anniversary references complete the collection, including the 16202ST Ultra Thin at 39mm.

How Do You Choose Between Royal Oak References?

With several variants of each model in stock, comparing pieces side by side is straightforward, because every listing states the exact reference number, production year and full set contents. The main decisions are complication, material and size: time-and-date on the 15510 against a chronograph on the 26240, stainless steel against rose gold, and 41mm across most of the range against 39mm on the 16202ST Ultra Thin. Hi-res images and video of any in-stock piece are sent the same day on request.

Why Are Some Royal Oak References Priced on Application?

A number of Royal Oak references in the collection are listed as price on application rather than a published figure. Contact the Chrono Group team by phone on 0207 867 3801, by WhatsApp or through the enquiry form, and they will confirm the current price for that reference and talk through the finance options available.

How Do You Sell or Part Exchange an Audemars Piguet?

Chrono Group buys Audemars Piguet watches in London with a free, non-binding valuation within 24 hours of the enquiry. Once accepted, the watch is collected by insured tracked courier or brought to the showroom, inspected in-house, and paid for the same day by bank transfer after approval. Part exchange lets you trade up between Royal Oak references in a single transaction, subject to final approval once the watch has been assessed.

Frequently Asked Questions

Where can I buy a pre-owned Audemars Piguet Royal Oak in London?
Chrono Group sells authenticated Audemars Piguet Royal Oak watches from its showroom at Birchin Court, 20 Birchin Lane, City of London, EC3V 9DU, viewable by appointment Monday to Saturday. Every piece is inspected in-house and verified against The Watch Register before sale, and is supplied as a full set with box, warranty card and papers.
Chrono Group stocks the Royal Oak Selfwinding 15510 in steel and rose gold, the Royal Oak Selfwinding Chronograph 26240 in steel and rose gold plus the 26331ST and 26320OR, the Royal Oak Double Balance Wheel Openworked 15407 in steel and rose gold, and Royal Oak 50th Anniversary references including the 16202ST Ultra Thin.
The current London collection is built entirely around the Royal Oak. Other Audemars Piguet models can be found through the sourcing service, which contacts more than 150 verified and trusted sellers worldwide free of charge.
Most Royal Oak references in the collection are 41mm. The Royal Oak 50th Anniversary 16202ST Ultra Thin is the 39mm option in the current range.
In the Chrono Group collection the Royal Oak Selfwinding 15510 is the time-and-date form of the watch, while the Royal Oak Selfwinding Chronograph 26240 adds the chronograph complication. Both are offered in stainless steel and rose gold at 41mm.
The Royal Oak Double Balance Wheel Openworked 15407 is the openworked, skeleton-dial expression of the Royal Oak line. Chrono Group holds it in both stainless steel and rose gold as part of the current collection.
Several Royal Oak references are listed as price on application rather than a published figure. Contact Chrono Group on 0207 867 3801, by WhatsApp or through the enquiry form for the current price and available finance options.
Yes. Every Audemars Piguet in the collection is a full set with the original box, warranty card and papers, and the production year is shown on each listing.
Yes. Appointments can be booked at the Chrono Group showroom in the City of London to view any in-stock Royal Oak. Hi-res images and video of in-stock pieces are also sent the same day on request by email or WhatsApp.
Yes. Chrono Group buys Audemars Piguet watches in London, with a free and non-binding valuation within 24 hours and same day payment by bank transfer once the watch has been received and approved at head office.
Yes. Part exchange is available across the full Chrono Group collection and lets you trade up between references in a single transaction. Part exchange is subject to final approval once the watch has been received and assessed.
Yes. Every Audemars Piguet sold by Chrono Group carries a 12-month warranty, alongside an authenticity guarantee and a buy-back guarantee available to anyone who has purchased a watch from Chrono Group.
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