Privacy Policy for The Chrono Group
At The Chrono Group, we are committed to protecting your privacy and ensuring that your personal information is collected, used, and disclosed only in accordance with the General Data Protection Regulation (GDPR), the UK Data Protection Act 2018, and any other applicable privacy laws and regulations. This Privacy Policy outlines how we collect, use, and disclose your personal information.
Information We Collect
When you visit our website, we may automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse our website, we may collect information about the individual web pages or products that you view, what websites or search terms referred you to our website, and information about how you interact with our website.
We collect this information using the following technologies:
Cookies: Our website uses cookies to enhance your browsing experience and to understand how our website is being used. You can disable cookies in your web browser settings, but please note that some parts of our website may not function properly without them.
Google Analytics: We use Google Analytics to collect information about how visitors use our website. Google Analytics collects information such as how often users visit our website, what pages they visit when they do so, and what other websites they used prior to coming to our website. Google Analytics collects only the IP address assigned to you on the date you visit our website, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with any personal data that can directly identify you.
Facebook Pixels: We use Facebook Pixels to track conversions from Facebook ads, optimize ads based on collected data, and build targeted audiences for future ads. Facebook Pixels allow us to track the actions of users after they have been redirected to our website by clicking on a Facebook ad. We use the data we collect through Facebook Pixels to create custom audiences for advertising on Facebook and to improve the effectiveness of our Facebook advertising.
We also collect personal information in a variety of ways, including when you:
- Fill in a contact form on our website
- Place an order on our website
- Contact us by email, telephone, or post
- Sign up to our newsletter or marketing communications
How We Use Your Information
We use the information that we collect to improve and optimize our website, to measure the effectiveness of our advertising campaigns, and to provide you with relevant information about our products and services. Specifically, we may use your personal information to:
- Communicate with you about your order and any other customer service inquiries;
- Process and fulfil your orders;
- Analyse website usage and improve our website and services;
- Provide you with information about products or services that we think may be of interest to you;
- Respond to your questions and comments; and
- Carry out any other purpose for which the information was collected.
How We Share Your Information
We do not share your personal information with third parties except as described in this Privacy Policy. We may disclose your personal information to:
Our partners, service providers, and suppliers who provide us with services related to our website or business operations, such as website hosting, payment processing, and order fulfilment;
Our professional advisors, such as lawyers, bankers, auditors, and insurers, who provide us with services related to compliance, business strategy, and risk management;
Any competent law enforcement body, regulatory body, government agency, court, or other third party where we believe disclosure is necessary (i) as a matter of applicable law or regulation, (ii) to exercise, establish or defend our legal rights, or (iii) to protect your vital interests or those of any other person; and
Any other person with your consent to the disclosure.
Data Retention
We will retain your personal information for as long as necessary to fulfil the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.
Disclosure of Information to Third Parties
We may share your personal information with trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you. These third-party providers may include payment processors, shipping companies, and marketing agencies. We ensure that any third parties we work with are GDPR compliant and have strict data protection policies in place.
We may also disclose your personal information to comply with any legal obligation or to enforce our rights and agreements. This may include exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.
International Data Transfers
The personal information we collect may be transferred to and processed in countries outside of the UK and the European Economic Area (EEA). These countries may have different data protection laws than the UK and the EEA. By providing us with your personal information, you consent to the transfer of your information to these countries.
We ensure that any international data transfers are GDPR compliant and that your personal information is protected in accordance with this Privacy Policy.
Your Rights
You have the right to access, rectify, and erase your personal information that we hold. You may also have the right to restrict or object to the processing of your personal information and the right to data portability.
If you wish to exercise any of these rights or have any questions about this Privacy Policy, please contact us using the details provided in section 12 below.
Contact Us
If you have any questions about this Privacy Policy or our practices, please contact us at:
The Chrono Group, 63-66 Hatton Gardens, Fifth Floor, Suite 23, London, England, EC1N 8LE, 020 786 73801
Changes to this Privacy Policy
We reserve the right to update or change this Privacy Policy at any time. Any changes we make to this Privacy Policy will be posted on this page. Please check this page regularly to ensure you are aware of any changes we make.